Pernod Ricard is the world's co leader in wines and spirits. Since its creation in 1975, the company has undergone steady development, founded on both organic growth & successive acquisitions. Pernod Ricard India takes pride in having an outstanding collection of international and domestic spirits in its portfolio.
Blended Whisky
Blenders Pride
Seagram's Blenders Pride Rare Premium Whisky is a result of over 140 years of Seagram's great tradition of blending fine whisky. An inspired piece of thinking led to the creation of this classic mellow blend.On a hunch, Master Blenders Patrick Joseph Loots and Abby Stephen decided to roll out one particular whisky from the cool cellars of the distillery and expose it to the warmth of the setting sun at regular intervals. The delicate sweetness and aromatic flavor of the blend is testimony to the spectacular success of their experiment, which led them to call the spirit Blenders Pride.
Imperial Blue
As one of the biggest and the fastest growing brands in the deluxe whisky segment, Seagram's Imperial Blue's flawless blend of Indian grain spirits and imported scotch malts has created a large following for itself across the country. A brand that sells over 3.5 million cases a year, has established itself as a behemoth, yet offering a personal connect to each of its consumer.
Seagram's Imperial Blue packaging has undergone a complete revamp. The idea has been to make its packaging more contemporary and modern while providing adequate safety on each of its pack sizes.
Now with its new look, Seagram's Imperial Blue is ready to enhance its offering and further establish itself as the most preferred brand amongst its target audience.
Master Blend
Seagram's Master Blend Select Whisky, is a blend of imported scotch malts and select Indian spirits for a rich taste. Initially launched in Andhra Pradesh, where the brand was well received by the consumer, it is now being introduced in West Bengal.An ideal blend to come home to, after a hard days work, making you relax in its warm glow.
Royal Stag
Seagram's Royal Stag was launched in India in 1995 and within a short span of time, with its product promise of 'No Artificial Flavours', carved a niche for itself in the minds of the Indian whisky connoisseur. The very first whisky to be blended with imported Scotch malts and select Indian grain spirits, when competition and traditional players were offering a molasses based product.Today, this brand ranks amongst the largest and fastest growing brands in the world and one of the most profitable brands in the Indian market and is on the cusp of smashing through the 7 million case benchmark in the current financial year.
